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Front-Commerce supports its ambitions and raises €1.5M in its first round of funding

Front-Commerce continues its path to revolutionizing e-commerce with its headless PWA frontend solution. We have successfully completed our first round of funding for an amount of €1.5 million.

Subscribed by M Capital, Kima Ventures, a banking pool composed of Bpifrance and Banque Populaire, and Business Angels from Algolia, JFrog, Platform.sh and Swile, this operation will allow the company to strengthen its workforce, accelerate product development and start internationalization.

An innovative solution that improves the online customer experience 

Founded in 2020, Front-Commerce has created an innovative technology that allows any business with an online store to considerably improve their technical and business performance, particularly on mobile. 

The modern e-commerce architecture proposed helps increase conversions, revenue, and loyalty with a better referenced, more efficient, and more usable website. A retailer can optimize its e-commerce platform and offer an exceptional and compelling brand experience to its customers in one fell swoop.

Mockup Solution Front Commerce

The new standard in e-commerce storefronts

Front-Commerce was created to improve brand experiences by allowing e-commerce worldwide to see their customer-first strategy through to fruition.

Providing an optimal user experience on a website is a major challenge for e-retailers today, especially knowing that after 3 seconds of waiting, 57% of users leave a website and 80% of them never come back.

“We make inspirational user experiences possible by removing technical barriers for our clients.” Pierre Martin, CTO & co-founder.

Adaptable to any online sales device and based on the latest Web technologies and standards (PWA – Progressive Web App), the Front Commerce solution can increase sales with the same traffic by an average of 30%.

Leading brands are already seeing visible results with Front-Commerce, and not just in terms of their storefront UX.  Devialet saw a 100% increase in their mobile conversion rate as well as a 25% increase in traffic, Kaporal’s Magento platform migration costs were reduced by 400% and Collegien has seen an increase in productivity with better management of their international B2B sites.

“The e-commerce market is changing rapidly, with headless commerce as the driving force. Front-Commerce is the solution that will simplify this approach for e-merchants and bring them a real growth lever. The maturity of the team and their lead on the market are what convinced us to invest,” says Jean de la Rochebrochard, Managing Partner of Kima Venture.

Accelerating international development

The funds raised will allow us to strengthen and structure our teams internally and to start international development. In France, six new employees have already been hired and five more are planned for 2022 to support our goals.

“This first fundraising is a significant step in our development. The confidence of our investors, a true recognition of the performance of our solution, will allow us, as of next year, to commercially attack the US and UK markets”, says Laurent Lacaze, CEO and Co-founder of Front-Commerce.

The entire team would like to thank our investors, partners and clients for your trust and support.

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