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The Role of AI in Transforming E-commerce: A CTO’s Perspective
An article by Pierre Martin, Front-Commerce CTO As the CTO of Front-Commerce since the product’s inception in 2016, I’ve had a front-row seat to […]
AI in E-commerce: How Smart Technology is Revolutionizing the Frontend
More than ever, customers today expect a personalised, engaging, and efficient shopping experience. This shift is being driven in large part by the rise of […]
Navigating the Future of Frontend Development with Frontend-as-a-Service
Frontend development has come a long way from the days of simple HTML pages. Today, it’s a blend of art and technology, involving the creation […]
Considering Headless Commerce? Key Questions to Ask
Making the leap to headless commerce is a strategic decision that can transform your business’s digital presence. However, it’s not a one-size-fits-all solution, nor is […]
Implementing Server-Side Tracking: Best Practices and Resources
Is client-side tracking letting you down? Are you struggling to collect accurate data due to browser restrictions and privacy concerns? Server-side tracking (SST) offers a […]
Understanding Server-Side Tracking for Enhanced Data Collection
What’s inside? Server Side Tracking, and it’s relevance Orchestrating Server-Side Tracking Data Flow Client-Side Tracking vs. Server-Side Tracking Server-Side Tracking and Data Privacy Exploring Event-Driven […]