The Future of Front-end Development - Front-Commerce

Front-end web development has evolved a lot in recent years. New frameworks, languages and technologies have emerged, as well as new ways of organising systems and architectures. Each evolution is driven by increasingly complex user demands and aims to improve efficiency for developers.

The evolution of front-end development

In recent years, Front-end development has been driven by a combination of technological advances and changes in user expectations. Here’s a quick rundown of the 7 most prominent evolutions in front-end development:

  1. HTML and CSS: In the early days of the web, front-end development involved creating static web pages using HTML and CSS. Developers were primarily focused on creating visually appealing designs for websites.
  2. JavaScript and jQuery: As web applications became more complex, the use of JavaScript and jQuery became more prevalent. Developers began using these tools to create interactive and dynamic web applications, as well as to make web pages more responsive.
  3. Responsive web design: As mobile devices gained in popularity, Front-end developers began focusing on responsive user experiences that could adapt to the many different screen sizes available.
  4. Single-page applications (SPAs) marked a significant shift in front-end development. Instead of loading a new page every time the user interacts with a website, SPAs dynamically update the content on the page, allowing for a more seamless user experience and faster load times.
  5. Component-based architecture: With the increasing complexity of web applications, front-end developers adopted component-based architectures. This involves breaking down the user interface into smaller, reusable components that can be used throughout the application. This approach makes it easier to manage and scale large codebases.
  6. Micro front-ends: A microfrontend is where a web application is divided into smaller, more manageable modules or functions. Each micro frontend is implemented independently into the front-end architecture. The concept can be likened to back-end microservices, in terms of the advantages for developers, such as speed, flexibility…
  7. Front-end frameworks and libraries: Today, front-end developers have a wide range of frameworks and libraries to choose from, including React, Angular, and Vue.js. These tools provide pre-built components, state management, and other features that help speed up development time.

The future of Front-end development

As you can see, the increasing complexity of modern customer demands has led to more complex web development. Composable (or component-based) architectures and microservices continue to gain popularity, and this is unlikely to change. Their organisation allows developers an important gain in flexibility and codebases are generally lighter, meaning less maintenance in the short and long term.

Enter Frontend-as-a-service

A mix of the different evolutions in front-end development have led to the creation of front-end-as-a-service or FEaaS. In simple terms, FEaaS works with interlocking modules in the form of microservices. Each element is ready to integrate and is optimized for better web, mobile, and SEO performance.

Frontend-as-a-Service is a fairly simple approach to front-end development that allows a business to avoid building its storefront from scratch. In its oversimplified form, it means that all a business needs to do once the front-end has been implemented, is to customize the UI. Even the technical support and versioning evolution are outsourced to the front-end solution provider.

Here’s how it works:

  1. The FEaaS (Frontend as a Service) provides prebuilt modules for a frontend architecture, offering headless integrations with eCommerce platforms, a CMS, or other services and solutions.
  2. Using the modules, a developer creates a frontend structure with a highly customized user interface that is optimized for the business’s user experience.
  3. An API orchestration layer ensures that the front-end connects correctly to the other components in the e-commerce platform and coordinates the display and processing of the customer experience: products, carts, content.
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Not forgetting, the impact of AI on front-end development

AI tools are vast and could lead to significant advancements in the field of frontend development. They make it easier than ever to outsource programming work, and this has significant implications for the future of frontend development.

As AI continues to become more integrated into frontend development, the role of an engineer will shift towards a focus on collaboration and strategy. Engineers will be responsible for incorporating AI tools into their workflow to create value for the end user even faster than before. AI technology will enable developers to create applications that can learn from user behaviour and deliver more personalized experiences.


From HTML to modern languages and frameworks, front-end web development has undergone significant evolution.

Driven by technological advancements and changing user expectations, front-end development is likely to continue to be shaped by component-based architectures, microservices, and the integration of AI tools.

One of the more recent evolutions, Front-end-as-a-service, leverages these evolutions to provide businesses with ready-to-integrate front-end solutions. An approach that improves developer efficiency and workload, whilst responding to the complexity of user demands. We can expect engineers to now start incorporating AI tools into this organisation to push user experience and personalization to a whole new level.

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